Public Relations

OAKFIELD MEDIA PR campaigns are designed to achieve as much editorial coverage as possible in the available media including:

• Newspapers
• Magazines
• Radio & TV
• The Internet
• Trade Press

The Internet – Using our special contacts we ensure that our clients gets maximum exposure on the web, with links crossing all the potential categories that could come up in searches.

Local and National Broadcasting – TV and radio programme makers are constantly looking for company business news which would make good feature items. We give them the news about companies that they want.

RAPPORT WITH THE MEDIA

Opportunities for PR are often born out of relationships with the media. As an experienced newspaper and magazine editor Mike Beardall has a close working relationship with the press.

Specific articles about aspects of your business will be pursued on a one-to-one basis with the editors or journalists on the magazines and in the broadcast media that are identified as important.

The importance of quality photographs cannot be stressed too highly. The press may reject a good press release if not accompanied by a good photograph. This is our specialist area.

PRODUCT LAUNCHES

ONE of the biggest problems companies face is how to promote new products.

In harsh business terms, a product is only ever going to be as good as the way it is presented.

If it isn't given a big launch, it isn't going to make a big splash.

Which is where Oakfield Media comes in. We demonstrate the need for companies to think about product launches and activities early in the process and in consultation with the client analyse the product's key selling points.

Then we recommend and carry through measures that ensure it reaches the right audiences with utmost impact – including features, press releases, radio and TV interviews.

At Oakfield Media we can demonstrate how to present your product to a brand new audience.

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